Potion Creative is a boutique design studio in Sydney, Australia. We are design magicians. We transform your ideas into powerful visual solutions, with a little touch of magic.

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Recent Work

Kingfish Poké

Powerhouse Yoga

Adelaide Sports

Nubian Queen

Five Question Game

Left Bank Digital Marketing

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Meet the Designer

Hey there, I’m Rach!

Are you tired of the 9 to 5? Maybe you want to start a side hustle or a full-time business, or perhaps you have launched but need to redefine your identity? But what now? What is a brand? What is branding? You mean colours actually mean something? It’s ok, deep breaths. Lucky for you, branding small businesses is what gets me out of bed in the morning. I’m the lady boss behind Potion Creative—a nimble branding studio crafting brands with thought & intent… and maybe just a smidge of wizardry as well.

I’ve worked as a designer for over 10+ years across a range of different industries including retail, agency, marketing, education & advertising with various clients; News Corp, Esprit, Best&Less, RedHill Education and more. I’ve led, harnessed and motivated in-house creative teams and have absolutely loved my journey so far. For me though, working 1:1 and collaborating with clients to build their brands is so rewarding!

A few years ago I started my design business from a love of design, a passion for helping people & a pursuit for creative freedom outside of corporate constraints. Designing for entrepreneurs, creatives, powerhouse women and brands that are just starting is what drives me… and I’m here to help you craft your amazing brand too!

Meet Rach

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